Among Jeep’s presentation to investors covering the brand’s plans for the next few years was a juicy but exciting piece of news: The Wag’s back, people! We are of course referring to the Wagoneer nameplate, which last adorned a Jeep product in the early ’90s. For 2018, Jeep will affix the Grand Wagoneer name to a plus-sized, more-luxurious Grand Cherokee with a third-row seat. If this formula sounds familiar, that’s because Jeep tried a similar tack with the ungainly Commander a few years back. Unlike that boxy, oddly proportioned behemoth—which was unwisely introduced just before gas prices spiked and more-efficient three-row crossovers were coming into vogue—we suspect the new Wagoneer will hew closer to the original model’s recipe. That means a more opulent interior than other Jeeps, along with a certain Je Ne знаю что, which we hope will again take the form of body-side wood paneling.
Based on Jeep’s plan to totally redesign the Grand Cherokee for 2017, look for the Grand Wagoneer to ride on the GC’s updated architecture instead of using today’s bones. The three-row rig, if executed as well as today’s Grand Cherokee, should prove to be quite the moneymaker for Jeep, especially since Sergio Marchionne has stated that it’s intended to be a Land Rover competitor. Just make sure it has lots of wood where the world can enjoy it, OK, guys?
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